Cockpit Counsel

Getting Legal and Sales on the Same Page with Caroline McCarthy

Legal, sales, it’s time to align. It may seem like your teams have competing goal - but that’s not the whole picture. In this episode of Cockpit Counsel, Tim Parilla sits down with Caroline McCarthy, LinkSquares Director of Sales, to discuss the importance of sales/legal relationship.

Timestamps 

  • 00:00 Introduction
  • 00:45 What is your preflight ritual?
  • 01:14 Tell us a bit about your career path and what brought you to LinkSquares?
  • 03:10 How has your role developed as the company has grown?
  • 04:24 What’s your favorite part about developing and building teams? 
  • 06:08 What have you experienced as your sales and revenue teams have grown?
  • 07:19 How have you successfully built relationships across the organization?
  • 09:09 What does a successful relationship look like to you between the sales and legal team?
  • 11:13 How has working for a legal tech company changed the type of relationship you maintain with the legal team in comparison to prior experiences?
  • 15:00 Can you speak about your experience as a woman working in a male-dominated field?
  • 21:23 What tip would you give to lawyers on how to communicate with ales more effectively?
  • 25:18 How would you describe your personal brand within the organization?
  • 26:56 How to refresh a strained relationship between legal and sales, any tips for managing expectations?
  • 30:23 Do you see value in having legal participation in celebrations amongst the sales team? How does your team enjoy or benefit from these celebrations?

Featuring

Tim ParillaEarly Investor & Strategic Advisor, LinkSquares
Caroline McCarthy headshot
Caroline McCarthySales Director, LinkSquares

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